About Us

We created Thumbstoppers to make content that speaks authentically to Millennial and Gen-Z customers.

We are a collective of strategists, scientists, creators and influencers with over 16 years career experience spanning the evolution of digital marketing to social media and content production. We watched global brands shoe horn traditional branded content into social feeds with huge budgets and terrible engagement rates and knew there was a better way.

We help our clients weave their brand identity into popular culture through content their customers care about. We are proud to deliver authentic, emotional social engagement for the worlds bravest brands.

“Thumbstopper” /noun:

An eye-catching or compelling item that makes a person stop scrolling through a list of posts, particularly when using the thumb to scroll a touchscreen device.


Our Values


Working with the brands we love helps us tell the stories their customers really care about.


We deliver a fluid approach to social media in line with cultural trends and customer behavior. This helps us capitalise on the most relevant content and engagement opportunities that larger agencies find difficult to navigate.


We work in a spirit of trust, transparency and accountability at all times.


We are obsessed with ideas. We embrace the uncomfortable to drive our clients forward and make them relevant in Millennial and Gen-Z markets.

Award winning creative agency

We are building for tomorrow because tomorrow is the future and we want to make a contribution to the wonderful digital age that is awaiting us.